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Information & Communication

VirtuelleKomm Max Klose DIALOG BASIS
VirtuelleKomm Exit Max Klose DIALOG BASIS
VirtuelleKomm ZZZ Max Klose DIALOG BASIS

The development of the internet, web 2.0 and social media have fundamentally changed our relationship to information in the last years. Today more information is available to more people than ever before. This abundance of information and the resulting unpredictability of communication both poses new challenges and opens possibilities for politics, public authorities, companies, NGOs, schools, universities and traditional media. The consumer needs to re-think his information consumption too.  

The emerging sources of information, speed of communication and changes in consumer preferences as well as questions about copyrights, secured information, accessibility and data security force most stakeholders to evaluate and revise their communication strategies. Facebook, Twitter and ever quicker communication cycles leave little time for corrections in crisis situations. At the same time, the internet and social media provide important possibilities for the involvement of the public.  

The DIALOG BASIS team possesses many years of experience on researching and consulting on risk communication. In the digital age, standards for successful communication have been raised through the technological and social developments mentioned. Yet, the psychology of risk perception and challenges related to it remain largely the same:    

  • What is the core information I want to communicate? 
  • How does the public perceive chances and risks in my field of work? What kind of conflicts have taken place in the past and what can be anticipated? 
  • What counts as trustworthy, secured information? 
  • How can trust in players and processes be built up? 
  • How can the public be involved in a transparent and results-oriented dialogue?

DIALOG BASIS, with its network partners, designs and moderates dialogues and events in the field of Information & Communication and consults public and private actors. Here we draw on our scientific work at the universities StuttgartSt. Gallen and at the Katholische Hochschule für Sozialwesen Berlin